NEW REPORT PUBLISHED: Wine: Finding success in times of crisis

05/11/2025 >> Visit External Site

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Reviving Chile's Wine Industry: Lessons from Europe's Leading Regions

As global wine demand falls, Chile's grape growers face mounting pressure to rethink their approach. Nuffield International Scholar [Name] travelled across Europe's iconic wine regions to uncover how they built -- and sustained -- their reputations through centuries of change.

The study revealed two key dimensions behind long-term success:

Regional traits:

- Strong grower associations and collective brands

- Synergy with tourism, gastronomy and local culture

- Supportive institutions including education and research

- Well-defined regulations and quality standards

Individual producer traits:

- Commitment to quality and sustainability

- Resilience and adaptability to market shifts

- Diversified income streams and marketing

- A strong sense of local identity

The report concludes that revitalising Chile's wine sector requires collaboration between growers, institutions and government -- all while keeping quality and sustainability at the core.

#NuffieldInternational #WineIndustry #Agriculture #Viticulture #ChileWine #WineTourism #SustainableFarming #AgInnovation